2016 SHOT Show News.


CHECK OUT ALL THE NEW BROWNING GUNS AND OUTDOOR RODUCTS ANNOUNCED AT THE SHOW. The SHOT Show is the largest Hunting, Shooting and Outdoor Trade Show in the world. It has everything: new product introductions, special show only products, plus visits from celebrities including TV and film personalities -- all of them, people who like guns and the outdoors. Follow us as we report the Show on the Browning social channels below. 

What happens at the SHOT Show?

  • New product introductions for 2016 including Browning Firearms, Clothing, Gun Safes, Knives, Lights and tons of other new gear.
  • Browning SHOT Show specials. These are some of the most interesting and often rarest of all Browning products. They are available for order by dealers for a limited time. So don't be surprised if a special is one of the most impressive new products of the year. In a few cases, these products go on to become the hit in-line products in next year's catalog. NOT ALL SHOT SHOW SPECIALS APPEAR ON OUR WEBSITE. But you will find most of the firearms specials under each respective firearms model. 
  • It is where all the pros, personalities and celebrities of the hunting and shooting business hang out. And we will do our best to cover them and their adventures throughout the show.  
  • The SHOT Show is a trade show, so all of us regular consumers cannot attend in person, but you can "attend" by following the show here on Browning.com.


The SHOT Show is the biggest trade show in the hunting and shooting industry.

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SHOT Show Videos

New Product Videos from SHOT Show

Firearms from SHOT Show

Safes from SHOT Show

Knives and Lights from SHOT Show

Clothing from SHOT Show

New Product Reviews from Range Day

2016 SHOT Show booth virtual walk-through