SHOT Show 2018 Starts January 23.
The big show for the hunting, shooting and outdoor trade. Yes, the SHOT Show is a trade show . . . so unless you own a store or work for a sporting goods store you probably won't be there. At least in person. But all is not lost. Follow us here on the Browning website January 23 through the 26th and you won't miss out on all the news and announcements. The SHOT Show is where many of the newest and best product are introduced to dealers and the media. The SHOT Show is the largest Hunting, Shooting and Outdoor Trade Show in the world. It has everything: new product introductions, special show only products, plus visits from celebrities including TV and film personalities -- all of them, people who like guns and the outdoors. And it is where we introduce the famed Browning SHOT Show Specials. You don't want to miss them, so please stand by. We will start posting announcements to social media on Monday the 22nd.