Browning Full Curl Wins American Hunter 2011 Golden Bullseye Award.
Release Date: 12/17/2010
Full Curl Wool 3-in-1 Parka Stands Apart As "Gear of the Year"
Browning is proud to announce that our Full Curl Wool 3-in-1 Parka has been chosen by the staff of American Hunter Magazine as the top product of the "gear" category -- giving it a 2011 NRA Bullseye Award.
This is a very prestigious award that is difficult to get -- primarily due to the number of entries and the extreme scrutiny given the entries by the American Hunter Magazine experts.
In addition to the trophy, Browning and the Full Curl Wool 3-in-1 Parka will be featured in an editorial overview of the Golden Bullseye in the May issue of American Rifleman and American Hunter, and the June issue of Shooting Illustrated magazines If you are an NRA member you will and get American Hunter, you will want to watch out for that issue.
For more on the Full Curl 3-in-1 Parka click the image at right. For all Full Curl wool apparel go to the Full Curl page.
What is the Browning Full Curl line of outdoor clothing?
First there was wool, supremely versatile yet itchy. Then came non-itch wool blends that were just as versatile but more comfortable to wear. Now, Browning has taken wool to an even higher level with Full Curl Wool, and this wonder fabric has never been more comfortable and effective against the elements.
Full Curl combines a durable 7 oz. wool blend outer fabric with the latest technologies like a proven WindKill™ windproof and water-resistant lamination and soft tricot liner for the ultimate wool fabrication. Fleece side panels are added to increase breathability. The 3-in-1 Parka relies upon another of nature’s wonders, down, to provide insulation in the removable liner. The rugged, time-honored performance of wool makes new Full Curl ideal for nearly all conditions, terrains and activity levels.
This is part of the announcement letter provided to Browning by Joe Graham, Executive Director of NRA magazine.
One Browning Place
Morgan, UT 84050-9326
It is my pleasure to inform you that the Browning Full Curl Wool 3-in-1 Parka has been selected as the 2011 American Hunter Gear of the Year. Congratulations!
Now in their ninth year, the NRA Publications Golden Bullseye Awards acknowledge the finest products available in the shooting sports. The winners are selected by a seven-member committee consisting of editors, graphic designers and veteran NRA Publications staff, representing more than a century of collective experience in the shooting and hunting industry. To qualify for consideration for a Golden Bullseye Award, a product must have been:
Recently introduced and available to consumers prior to the selection of the Golden Bullseye Awards
Used/tested by a staff member or regular contributor to the magazine and/or affiliated media
Reliable in the field, meeting or exceeding the evaluator’s expectations
Innovative in design and function
Readily perceived as a value to the purchaser
Styled in a manner befitting the shooting and hunting industry and, perhaps more importantly, its enthusiasts
Again, on behalf of NRA Publications, please accept my sincerest congratulations on your product’s selection as the 2011 American Hunter
Gear of the Year.
Joe H. Graham
Browning was presented the Golden Bullseye Award during a special breakfast at the 2011 NRA Annual Meetings & Exhibits in Pittsburgh, Pennsylvania.